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Elder Eye™ Institute"The Legibility Doctor"

An entity of Points Of View Productions...

Elder Eye™ Institute is the legibility design center created by our principal partner, Wendy J. Johnson.

Age-related vision difficulties typically begin about the age of 40 to 45 (primarily in loss of close-up vision). Considering that nearly 50% of the entire U.S. population is over age 40, vision-compromised individuals are a significant percentage of the audience you may be trying to reach. Plus, all U.S. Census figures project that the numbers of people over age 40 will continue to grow until the year 2035!

Elder Eye Institute (as "The Legibility Doctor") offers Elder Eye Best Practice reviews of printed materials, web/multi-media, and space design. Visit ElderEye.com, email wendyj@eldereye.com or call 1-952-472-4155 to "see" where your organization is falling short in communication.


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Are you losing the majority of your audience because your materials are not designed to be easily read? Is your space design creating problems for the aging eye?

Be part of the next wave in design... contact us!

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